Open Handset Alliance Member Profiles (Week #3 – Audience )
For 34 weeks, each Tuesday, Jordan from fandroid.net will be joining us to offer a profile of each of the 34 members of the Open Handset Alliance.
Company Name: Audience.
How the OHA site classifies them: Semiconductor Company
What the OHA site says about them: Audience is a voice processor company that enables clear communications anywhere with noise suppression technology based on the intelligence of the human hearing system.
What they do: Apparently something that’s cool as hell. Check out that bit from the OHA site “Noise suppression technology based on the intelligence of the human hearing system.”
The Audience site isn’t open yet. Just a big “Starting in 2008, Be Heard”, the option to register for info (which I have, I’ll let you know if I receive anything), and some cool quotes, including one from Ray Kurzweil talking about “neuromorphic princples”. Neuromorphic, according to Wikipedia, describes “… Very Large Scale Integration (VLSI) systems containing electronic analog circuits that mimic neuro-biological architectures present in the nervous system.” VLSI “…is the process of creating integrated circuits by combining thousands of transistor-based circuits into a single chip.” And they’re using these technologies to improve the audio quality of mobile calls.
Now that’s badass.
Audience CEO Peter Santos’ supporting quote attached to the OHA press release:
“We are pleased to be a part of the Open Handset Alliance as it embarks on revolutionizing the world of mobile communications. As open devices enter the market in 2008, Audience is defining the new standard for noise suppression, enabling more usability of rich voice and data applications on this platform. Callers will be able to be heard everywhere from their mobile handset, even in the noisiest places.“
What they bring to OHA and Android: Positronic brains.
I had a hard time finding anything specific about these guys, but the technology memes they’re slinging around got my Sci-Fi geekboy bits all a-tingle. They’re mimicking biological systems in a chip, here. Not just functionally, but architecturally.
Obviously, whether or not this is going to result in anything of note is up for debate. The propaganda sounds cool, but whether all these buzz-words are going to equal honest-to-goodness paradigm-shifting tech is up for debate.
I have hope, just ’cause I’m optimistic like that, that these guys are gonna put some real-life android-y goodness into the OHA’s offerings.